The Kingdom Of Fife, Scotland

Cost Effective Advertising

When first drafting the design and objectives of this website, it was obvious how income would be needed to sustain, develop and expand the project in the future. One of the key objectives of this project is to provide local businesses with the means to attract custom from a local audience more efficiently and at lesser costs than many other traditional modes of advertising. Using the Internet means production and distribution expenses are minimal with virtually no waste. Adverts can carry interactive features and be carried forward for longer periods of time without additional costs. All of this reflects in the modest charges applied on this web site. In some cases, there are no charges at all! Pages are typically divided into six or more equal size sections called panels. Each panel costs just £2 per week (plus an initial £20 advert design and insertion fee) payable one year in advance. The exact position of the advert is based upon a strict first-come first served policy. Where the number of adverts exceed reasonable capacity on a page, new pages based on demographic location may be introduced.

Fair Trading Policy

It was sorely tempting to offer dual-panel, quad panel and even six panel whole page options but this might have been to the detriment and exclusion of others. It's true far more income could have been made with less expense if this approach had been adopted but only if core values were compromised or dismissed altogether. For the moment then, we are determined to ensure fairness and equality with each advertiser limited to a single panel. Bear in mind that each panel advert can carry a single link and this could be directed towards your own website or maps leading to your location. We offer an 'external page' facility for small businesses without a web site and where such a page can enhance their business interests. Full website options are also available at preferential rates starting at just £99 for five pages and can include high technology features such as slideshows and flash media. Just ask us and we'll be happy to help in whatever way we can.

The success of your business in Fife is a very important part of the FifeServe Project!

The Exclusion Zone

FifeServe is an independantly financed local community project and as such reserves the right about the kind of businesses that can advertise on this website. Retail chains, branches and agencies whose headquarters lie outside the geographical region of Fife are normally excluded subject to certain conditions and criteria. Businesses based in Fife are automatically guaranteed inclusion. In cases where the business provides a useful or essential service to Fifers, and where no local alternative exists, then any business based in Scotland may choose to apply. A business based outwith Scotland may choose to apply if the type of goods and service offered is unavailable in Scotland. Should such goods or service become available to the local community during the advertising period then the advert shall continue until renewal, at which time, the new company shall be offered the advertising space and existing advertisers offered the second panel for one year.

You have to be a Fife Company
to advertise here!