Internet Web Design, Search Engine Optimisation & Online Marketing In Fife

How did you find out about us? How did you get here? Chances are that you typed a keyphrase or word into a search engine or online directory and found us highly rated among the rankings. Careful design helps with search engine optimisation and online marketing and goes some way to explain why we have high rankings for our own sites and those of our clients. SEO is a standard feature of our designs.

Advision Web Design Logo

How did you find out about us? How did you get here? Chances are that you typed a keyphrase or word into a search engine or online directory and found us highly rated among the rankings. Careful design helps with search engine optimisation and explains why we typically have high rankings for our own sites and those of our clients. Page SEO is a standard feature of our designs with ongoing support available through our Advision Advantage program.

Content Management Systems (CMS) allow our clients to update their web sites whenever they want. There is no need to contact us to perform such tasks although many clients stil prefer to simply request the changes at no extra charge under the Advision Advantage scheme.

Accessibility is an important aspect of web design with potential legal implications. It's the cyber-space equivilent of disability access guidelines and are designed to aid people with disabilities using special browsers. We try our best to accomodate such visitors in our design work to a high level.

W3C Standards Compliance means usage of Cascading Style Sheets (CSS) separating style and content as recommended by the World Wide Web Consortium (W3C) and helps improve accessibility and cross browser compatibility for a better site visitor experience.

Shopping Cart Options using strong and secure encryption are available for those wishing to directly trade online and subject to the necessary legislation and online merchant banking facilities being granted.

Graphic Design embraces a large part of our work covering diverse areas such as the design of Company Logos, animation and Flash Media presentations. We also design brochures and forms in Adobe Portable Document Format (pdf) for visitors to download from web sites. Such onsite brochures and forms ease administration and save costs on packing and postage.

Technical Support is available during normal office hours whether a member of Advision Advantage or not. Although our advice is normally confined to issues concerning the web site(s) we design, our expertise and experience does cover a wider range dealing with computer hardware and software of many kinds and we shall do our utmost to resolve issues over the telephone.

Regular Contact is maintained with our clients whether or not they opt to join the Advision Advantage scheme. For non-members based in Fife, this is usually on an annual basis and where a representative of the company will arrange to visit and bring statistics on web performance for discusion and informative purposes. Advision Advantage members in Fife receive this on a monthly basis. Clients outwith Fife receive information by email and according to the frequency described above.

Return On Investment is an important part of the criteria determining whether to have a web site in the first place and we're always keen to explore possibilities in which the initial breakeven point is minimal with options for improvement later. It's particularly important for new companies with limited funds and where we strive to make every penny count towards success.

Online Marketing Support is closely related to Search Engine Optimisation but goes further to examine aspects of conversion in which viewing pages are translated into sales. In some cases, it's possible to acheive high numbers of web visitors to a web site yet still fail to acheive sales. In such cases. we're happy to work with clients to research and establish why that may be the case and offer potential solutions.

Interactive Options: include realtime forums in which registered members can debate over a wide range of topics overseen by a moderator with powers to delete entries or even bar members on grounds according to the constitution set up by the administrator. It's just one aspect of many that can be installed on a web site and where professional advice from Advision might deliver huge cost savings!

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Related Articles In This Series

About Advision Professional Services
Search Engine Optimisation (still being written)
Graphics and Multimedia (still being written)
Web Site Gallery (To be added soon)

About Advision Professional Services

"....and said afterwards, that she sometimes views up to 200 websites each day, and this was one of the finest she had seen. She praised the uncluttered clarity, ease of navigation, and no distracting noise or features which sometimes ruins concentration such as unnecessary graphics or animation which sometimes leads to disruption rather than being helpful. Her praise was echoed by branch officers and members, and I felt I should let you know that your web design and content was greatly appreciated at the Glasgow venue. "
Jack Burgess, Aircrew Association.

The 'she' mentioned in the above email we received turned out to be a journalist working with a national newspaper and the subsequent article she wrote was nice for both the Association and for Advision Professional Services. It's an Internet web site with strong readership in Europe, the USA, Canada, South Africa, Australia and New Zealand. Two books (thus far) have been published using content from the web site and correspondance has been generated from many parts of the World concerning several topics described on the web site. Overall, this project has proved to be a remarkable undertaking in which we have played a modest role in providing a clean and clear design meeting many requirements including the ease at which elderly people can still use the web site while being visually impaired. Overall, it's not particularly clever but it does the job it was designed to deliver - and cost a mere fraction of what many competitors demanded when it was first established!

Pole Position Result on Googlel for one of our clients
Pole Position Result on Google for one our clients in July 2009

"You do good work, my friend!" - Lord Anderson of Cove

Fact is, it's nearly a decade since we launched our company and at a time when the Scottish Development Agency announced there were one hundred and twenty four web design companies in Fife and hence the reason why we spent thousands of pounds on advertising at that time. In current times, we're lucky to have established a reputation for quality and at very affordable prices more in keeping with what small businesses and organisations can afford. In some cases, we are even able to offer registered charities help for free! We don't advertise much these days and most work arrives by recommendation and word of mouth. Frankly, we wouldn't want it any other way!

Most of our clients have become good friends over the years and we do try to visit most of them on a regular basis to discuss anything that might help them get the best from their investment. Having said that, a few have departed over the years for various reasons and some have tried competitors before returning to us. All in all, the number who have left us permanently can be counted on the fingers of one hand and in three cases, it was due to closure of business!

As professional Internet consultants, web marketeers and page designers, we work very hard to create stimulating, visually appealing web sites, media presentations and graphics. Our mission is to help you communicate effectively with potential customers and engage them in a lively interest in your products, services, organisation and with a view to profitable transaction.

Our determination to help you succeed isn't just a slogan - it's our credo - our way of life and living!